Grow your business with Facebook Ads
Everything you need to know to use Facebook Ads to grow your business on a small budget.
Enroll in Course
You have an awesome business with a great product or service that you know your audience would buy – if you could just reach them.
Grow your Business with Facebook Ads is a four-part course that will arm you with all the tools, know-how, and tips you need to go from overwhelm to expert.
If you’ve been holding back from jumping into Facebook Ads, or you’ve been tinkering but aren’t quite sure about how to really unlock the power of Facebook Ads – we hear you.
Does this sound familiar...
- You’re worried about wasting your money – spending a ton on ads that don’t do anything for your business
- You’re confused about how to target your ads to get them in front of the RIGHT people
- You aren’t even sure what you should be making as an ad – what content should you promote? What image should you use?
- You find that Facebook Ads can just feel overwhelming at times and don’t even know where to start.
I can help.
In Grow your Business with Facebook Ads, we’re going to dive deep into Facebook Ads to get you SUPER comfortable with Ads Manager, explore and understand everything you need to know about campaign types, how to create audiences, creating awesome ads, and more.
Get a bonus live group coaching call at the end of the program to workshop any issues and get even more clarity on running facebook ads for success. Our free workbook will also help you plan and run your campaigns.
PLUS get TWO BONUS Courses for FREE - Understand Your Ideal Customer with Audience Personas Design School: Canva and the Principles of Great Design
With this combination of courses you’ll know who you are targeting, how to reach them through Facebook ads, and you’ll have the design chops you needs to make ads and posts that connect.
Here's what you're getting
Module 1: Ads Manager 101
- The power of running ads on Facebook
- What the Ads Manager is and why Facebook Ad Pros swear by it
- All about the Ads Manager Interface
- The different components of a campaign
- How to organize your campaigns for success and simplicity
At the end of this module, you’ll be super comfortable and familiar with Ads Manager and with all the Facebook Ads lingo.
Module 2: Understanding audiences
- The power of running ads on Facebook
- What the Ads Manager is and why Facebook Ad Pros swear by it
- All about the Ads Manager Interface
- The different components of a campaign
- How to organize your campaigns for success and simplicity
At the end of this module, you’ll be super comfortable and familiar with Ads Manager and with all the Facebook Ads lingo.
Module 3: The Ad
- How to set up ads in your campaigns
- How to build a campaign around a series of ads – and tips and tricks to help you save time when doing this
- The in’s and out’s of A/B testing creatives
- The common mistakes people make with ads – and how to avoid them
At the end of this module, you’ll be super comfortable creating killer ads and building campaigns around them. You’ll also be armed with information and tools to help you avoid common mistakes that can hold your campaigns back from being super successful.
Module 4: Measuring Results
- Knowing WHAT you want to measure and HOW to measure it
- How to navigate, read, and understand the data in Facebook Ads
At the end of this module, you’ll be setting key performance indicators for your ads and will be a Rockstar at finding the data and using it to measure results and make business decisions.
Plus get these amazing bonuses!
Understand Your Ideal Customer with Audience Personas (Value $125)
A course and worksheet that help you understand WHO your audience is so that you can create ads that engage, connect, and convert
Design School: Canva and the Principles of Great Design (Value $125)
An in-depth walkthrough of our fave design tool that you can use to create amazing looking ads – no fancy software or design skills necessary
- Picking the colours and fonts that are right for YOUR brand
- Rules and guidelines that will help you create professional designs that stand out
- Where to find photos and images when you have none
We know you are tired of staring at ads manager feeling overwhelmed and confused. We know you are desperate to reach a bigger audience but fearful of wasting money on the wrong thing. We know you are ready to see the next level of success in your business and that Facebook ads can help you get there.
Your investment: $299
Your Instructor
Hey! Selene here! I’m a Business & Marketing Strategist and owner of a full-service marketing, design, and events agency where I work with businesses and organizations of all sizes to dream big, tell their stories, and engage their audiences.
I'm also the Founder of SMRT WOMEN, an award-winning community for entrepreneurs and business bosses in the making. SMRT WOMEN has courses and events designed to help you build the skills, support, and connections you need for you and your business to thrive - whatever stage your business is in.
In my over 15 years of marketing experience, I have worked with award-winning ad agencies across Canada as a Social Media and Digital Strategist.
I have always loved using Facebook Ads to help businesses crush their goals. And I love teaching business owners how to use Facebook Ads themselves so they can go after their own dreams and grow their businesses.
The truth is, you’re awesome at what it is that you do. I'm here to help you own that awesomeness and show it to the world! I'm here to help you get on top of all the tiny details and small tasks that happen behind the scenes of a business so you can THRIVE and so you can get paid to do the things you LOVE to do.